HOLLOW ROCKS
Complete Visual Identity for Islington's Sports
& Social Club | Multi-Sport Branding
Based in Islington, London, Hollow Rocks is a unique destination
offering sports training and community games for all levels. More than
just a gym, it's a space where exercise meets fun and community
spirit. I was commissioned to create the total visual identity for Hollow
Rocks. This comprehensive project included the design of the official
club logo and a dedicated series of logos for every sporting activity
offered by the club. My creative direction extended to bespoke apparel
design and various decorative interior elements, ensuring a cohesive
and powerful brand presence throughout the entire Islington facility.